Ford Endeavour vs Toyota Fortuner - a rivalry that has been brewing in the premium SUV space for a long time. The all-new Ford Endeavour came to India on January 20, 2016, and redefined the segment with its masculine looks, immense off-road capabilities, and a luxurious and feature-packed cabin. Owing to its aggressive starting price of Rs 24.75 lakh, the SUV has become the highest-selling car in the segment, displacing the Toyota Fortuner. But now, the gloves are coming off as Toyota's new-generation Fortuner is in the market, too. We take a look at the two SUVs to see how their variants stack up.
While comparing the variants of the two SUVs, we need to first understand how their features are divided. The Ford Endeavour comes in two variants Trend and Titanium, both with only diesel engines. But the features depend on which of the following three trims you buy - Trend (2.2 litre/3.2 litre), Titanium 2.2 litre and Titanium 3.2 litre. The base car is the Trend (2.2 litre/3.2 litre) while the Titanium 2.2 litre has some additional features over the base variant. The Titanium 3.2-litre is the top-end variant with some more added features over the Titanium 2.2-litre.
The Toyota Fortuner, on the other hand, doesn't have varying trim levels. The features depend on which engine and gearbox combination you buy: 2WD manual, 2WD automatic and 4WD manual or automatic (diesel) with either 2WD or 4WD. So, coupled with the two engine options, you end up with six variants of the Fortuner, but in terms of features, they are virtually the same. The additional features are there to complement the type of driveline - paddle shifters for the automatic versions, for instance. In that sense, even the base model of the SUV (2WD manual [petrol/diesel]) comes fully loaded. Now, let's have a look at the variant comparison of the two SUVs.
As we said, the Fortuner does not come with variants; rather, it reserves some features for the 2WD automatic (petrol/diesel) and 4WD manual/automatic (diesel). Hence, what you get is a fully loaded SUV right from the start, but at a higher price. In the Ford Endeavour, you have the advantage of variants, which means you can opt to pay only for the features you deem necessary and buy the base (Trend) variant. Also, keep in mind that the Endeavour is a diesel whereas the Fortuner's entry-level variant is a petrol. For instance, the difference between the Endeavour 2.2 TDCi Automatic and the Fortuner 2.7 Petrol Automatic is just under Rs 4 lakh!
The Fortuner, in its entry-level model, has LED DRLs, LED tail lamps, puddle lamps and seven airbags. Nonetheless, the Endeavour does feature two airbags, ESP, and ABS with EBD. It also packs features like hill descent control (only on the 4x4 version), while the convenience of hill launch assist is available on the two-wheel drive automatic as well. Aside from these, there's also the Emergency Assist feature that alerts emergency services in case of any untoward incident.
In the Ford Endeavour, you have the advantage of variants, which means you can opt to pay only for the features you deem necessary and buy the base (Trend) variant. Also keep in mind that the Endeavour is a diesel whereas the Fortuner's entry-level variant is a petrol.
This variant is where the Ford Endeavour begins to shine. The Endeavour now gets LED DRLs and taillights, multi-colour ambient lighting, six airbags and a lot of other features that take care of all your needs on a long journey. The Fortuner, on the other hand, gets VSC (vehicle stability control) with BA (brake assist), HAC (hill assist control), sequential shift and paddle shifters (only automatic variant), and cruise control. In the Fortuner, the diesel automatic starts at Rs 29.14 lakh. For the record, the 2.2 TDCi Titanium variant of the Endeavour is priced at Rs 27.51 lakh.
This is where the Endeavour seems to have a clear edge over the Fortuner. The fully packed Ford SUV in this trim gets seven airbags, semi-auto parallel park assist, power-folding third row, electric panoramic sunroof, hill descent control and the must for off-road enthusiasts - the Ford Terrain Management System. The Fortuner gets no added feature in the top variant, but gets elements to provide mechanical assistance, such as DAC (downhill assist control), 4WD with high [H4] and low [L4] range, and electronic drive [2WD/4WD] control.
In the above comparison, the Ford Endeavour comes out as the better value-for-money package. This is owing to the fact that the Endeavour has two variants to choose from, whereas the Fortuner is just one fully packed SUV with different engines, transmission drive modes and features.
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